K100 is a design brand established in Dubai that offers a limited variety of perfectly handcrafted and designed products. We were requested to overhaul their eCommerce website, putting their eCommerce store to the forefront, in order to enhance their digital visibility & online sales.

Objectives

To Increase organic traffic and improve overall search visibility, improve keyword ranking and Online sales.

Challenges:

  • Website design & speed issues
  • Dummy/demo content on the website
  • No SEO activity conducted previously
  • Difficulty targeting high competition keywords
  • Lack of content on website affecting ranking.
  • Internal linking

Solution:

  • Enhancing SEO impact and spotting possibilities through reporting, competitive analysis, and monthly analytics.
  • Adding more keywords to facilitate organic traffic.
  • Re-write content with a focus on high-value keywords.
  • Facilitating organic traffic growth through technical performance and website updates.
  • Fixing crawl and indexing issues.
CATEGORY: Website / SEO Strategy / CMS / UX / Wordpress
CLIENT: K100Designs